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Praise for the previous edition:
'Johnson and Turner balance their strong European examples with broader use of relevant theory. They explore the newer issue of corporate and social responsibility, greening the MNE, and the regionalization of international business strategy.' - Alan M. Rugman, Oxford and Indiana University
'A highly readable text that provides a comprehensive guide to the intriguing complexities of international business.' - Dr John Ellis, Bournemouth Business School
'This valuable new text introduces and integrates topical issues and the variety of perspectives from which they may be viewed. It provides a very good foundation for an understanding of the background against which international business and management decisions are made in today's dynamic global environment. It is especially relevant to see SMEs, green issues and energy given special consideration.' - Stuart Rooks, Oxford Brookes University
This new edition of International Business examines the impact of globalization on key aspects of the business environment. It offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business.
International Business offers a holistic examination of the processes that influence the evolution of strategy in the modern global economy. It is divided into three sections:
Featuring a wealth of new case studies, updated pedagogy and a fresh new design, this new textbook will prove essential reading for all those studying international business.
A companion website provides additional material for lecturers and students alike: www.routledge.com/textbooks/9780415437646.
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Buchbeschreibung Zustand: Good. 2 Edition. Used book that is in clean, average condition without any missing pages. Artikel-Nr. GRP95937868
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Buchbeschreibung Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR005033680
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Buchbeschreibung Paperback. Zustand: Very Good. International Business: Themes and Issues in the Modern Global Economy This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780415437646
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9780415437646. Artikel-Nr. 9408233
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9780415437646. Artikel-Nr. 9137244
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1250grams, ISBN:9780415437646. Artikel-Nr. 9137479
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