Literacy in the New Media Age (Literacies) - Hardcover

9780415253550: Literacy in the New Media Age (Literacies)
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"In his new book, Gunther Kress shows us that as reading and writing move from page to screen, we must understand literacy not just as a matter of language but also as motivated multimedia design. In doing so, he reminds us that this is what reading and writing have always been.." -Jay L. Lemke, City University of New York
Reseña del editor:

In this 'new media age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication.

In this groundbreaking book, Gunther Kress considers the effects of a revolution that has radically altered the relationship between writing and the book. Taking into account social, economic, communication and technological factors, Kress explores how these changes will affect the future of literacy.

Kress considers the likely larger-level social and cultural effects of that future, arguing that the effects of the move to the screen as the dominant medium of communication will produce far-reaching shifts in terms of power - and not just in the sphere of communication. The democratic potentials and effects of the new information and communication technologies will, Kress contends, have the widest imaginable consequences.

Literacy in the New Media Age is suitable for anyone fascinated by literacy and its wider political and cultural implications. It will be of particular interest to those studying education, communication studies, media studies or linguistics.

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  • VerlagRoutledge
  • Erscheinungsdatum2003
  • ISBN 10 0415253551
  • ISBN 13 9780415253550
  • EinbandTapa dura
  • Auflage1
  • Anzahl der Seiten204
  • Bewertung

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9780415253567: Literacy in the New Media Age (Literacies)

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ISBN 10:  041525356X ISBN 13:  9780415253567
Verlag: Routledge, 2003
Softcover

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