Statistical Techniques in Business and Economics with Student CD-Rom Mandatory Package - Hardcover

Why make statistics harder than it has to be? Lind/Marchal/Mason: Statistics for Business and Economics, 12/e is a perennial market best seller due to its comprehensive coverage of statistical tools and methods delivered in a student friendly, step-by-step format.

The text is non-threatening and presents concepts clearly and succinctly with a conversational writing style. All statistical concepts are illustrated with solved applied examples immediately upon introduction. Modern computing tools and applications are introduced, but the text maintains a focus on presenting statistics content as oppose to technology or programming methods, and the eleventh edition continues as a ‘students’ text with increased emphasis on interpretation of data and results.

Douglas A. Lind earned his B.S. in Business from Bowling Green State University, and his Ph.D. and M.B.A. from the University of Toledo. He is Emeritus Professor at Coastal Carolina University and the University of Toledo. Dr. Lind is a co-author of Statistical Techniques in Business and Economics with the late Robert D. Mason and William G. Marchal. He has more than 38 years of college teaching experience, including teaching statistics at the introductory, intermediate, and advanced undergraduate levels, as well as graduate courses in statistics and research methods. Dr. Lind is a past recipient of the Tony DeJute Outstanding Teacher Award.