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Alle Exemplare der Ausgabe mit dieser ISBN anzeigen:‘A fascinating book about a fascinating company’
Peter Senge, author of The Fifth Discipline
How the world’s most powerful software company creates technology, shapes markets and manages people.
Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft’s astounding success?
Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world’s 170 million computers.
Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft’s innermost secrets.
Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company’s loosely structured ‘programmer’ culture and remarkably effective for mass-market production of software.
Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
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Buchbeschreibung Paperback. Zustand: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Artikel-Nr. GOR006838771
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Buchbeschreibung Paperback. Zustand: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Artikel-Nr. GOR012508313
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Buchbeschreibung Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Artikel-Nr. 7719-9780006387787
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